Shameless By DesignMade For Every WomanThe Sweetest Way To Care For Your YoniNo More Hiding
Meet the new Mi & My — bigger, better, sweeter. More product, prettier packaging, sweeter prices.Meet the new Mi & My — bigger, better, sweeter. More product, prettier packaging, sweeter prices.
Made For Women, By WomenWomen Owned & OperatedEvery Formula, Woman-LedBuilt By Women, For Women

Shameless

We make feminine and intimate care that feels like self‑care, not a secret — glassy textures, honest ingredients, and packaging you'll never hide in a drawer again.

New Look
The New Look

Meet The New
Mi & My

New bottles, new jars, same formulas you already love. The line you have been reordering for years, dressed the way it deserves — at prices that went down, not up.

  • The Big O Tightening Pops: 30 in a jar, up from 20
  • Prices dropped across the whole line
  • Same formulas you already love — nothing changed inside
Shop The New Look
The Mi & My Effect

Why The Girls Love
Mi & My

It's not just what's in the jar. It's what it does — for the way you feel, the way you smell, the way you show up for yourself.

Candy Cheeks Booty Oil bottle resting on model wearing a blue swimsuit

Because It Actually Works

No filler, no gimmicks — just formulas that do exactly what they say, every single time.

Model holding a single golden softgel capsule

Because We Made Feminine Care Fun

Who said self-care down there had to be boring? We turned the routine into something you actually look forward to.

Model holding The Big O Tightening Pops jar

Because Being That Girl Starts Here

Confidence starts from the inside. This is the routine that gets you feeling like yourself again.

Model's feet on pink sheets surrounded by Mi and My products

Because The Reviews Speak For Themselves

300,000+ orders and counting — we didn't write the hype, our customers did.

#1
Best
Seller
30Now In
The Jar
An open jar of The Big O Tightening Pops with golden capsules falling inA jar of The Big O Tightening Pops open and filled with golden capsulesA chain of golden Big O Tightening Pops capsules suspended and dripping
Accept No Substitutes.This is the original Big O Tightening Pops — the formula NOBODY else has.
The One Everyone's Talking About

The Big O
Tightening
Pops

★★★★★5.0|300,000+ Orders|Reordered Every 30 Days

This is the snapback in a bottle. For every woman who wants that grip back, and every woman ready to feel like herself again — this is it. Not a "maybe." Not a "we'll see." This is the one your girls won't stop texting you about, the one that sells out and comes right back to a waitlist. And now it's even better: every jar comes with 30 count, up from 20 — and the price came down, not up.

"I've bought six jars since March. I don't even wait for the reminder email anymore — I just know when it's time."

— Jasmine R., Verified Buyer
✦ Cult Favorite✦ Tightening✦ pH Balanced✦ 30-Day Supply✦ Now 30 Count
★★★★★

Y'all. I don't know what's in this jar but I feel like myself again. My husband noticed before I even said anything.

— Danielle O.
★★★★★

Bought this after my second baby thinking it was too good to be true. It's not. This is the one everyone should know about.

— Priya M.
★★★★★

I've recommended this to every mom in my group chat. We're all on our third jar. It's basically a group subscription at this point.

— Keisha T.

Mi & My
Good Kitty Routine

The full ritual, side by side — wash, oil, restore, tighten, climax.

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Not Sure Where To Start?

Shop By Concern

Girl, tell us what's going on. Let Mi & My get you together real quick.

Psst — Did You Know?

Girl, You Can Build Your Own Bundle

Mix and match your favorites, your way — the more you build, the bigger the discount. Save up to 20%.

Build Your Bundle →

Best
Sellers

The five products our customers keep coming back for — and reordering before they run out.

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The Big O Tightening Pops
Our #1 bestseller, three years running.
View details →
Pink Kitty Body & Yoni Wash
Pink Kitty$21.60
One bottle for body and kitty.
View details →
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The kitty that will blow their mind.
View details →
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All three washes. One shower.
View details →
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For the nights that call for more.
View details →
Not Like The Other Girls

Mi & My vs. Everyone Else

We're not a boardroom guessing what women want. We're the women. We know exactly what a good-smelling, well-balanced, confident kitty actually needs — because we live it too.

Mi & My
Everyone Else
✓ All-natural ingredients, nothing to hide
✕ Synthetic fillers & harsh fragrance dumps
✓ Founded, formulated, and run by women
✕ Decided by boardrooms that never touched the product
✓ Made by women who actually live this
✕ Guesswork made in a lab, sold with a stock photo
✓ Shameless, out loud, right on the counter
✕ Hidden in the back aisle, wrapped in embarrassment
✓ Real reviews from real women who get it
✕ Stock testimonials and empty promises
The Big O Tightening Pops jar with its lid lifted and capsules in the airThe Big O Climaxx Pops jar melting with pink dripsThe Big O Wet Pops jar with its lid lifted and blue capsules in the air
Best Seller Bundle

The Big O
Explosive
Bundle

Tightening Pops, Climaxx Pops, and Wet Pops — the three-in-one bundle our customers reorder more than anything else. Firm, intensify, and moisturize, all in one routine.

✦ 3-In-1 Bundle✦ Best Seller✦ Full Intensity✦ Save 20%
View full details →
What To Expect

Your First
30 Days

Here's what your first month with the routine actually looks like.

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01
Bomb Kitty Yoni Oil
Day one

You start tonight

Wash, oil, one pop. The whole thing takes about two minutes. Pick a time you'll actually remember — consistency is the part that matters.

07
Pink Kitty Body & Yoni Wash
Week one

It becomes a habit

One a day, same time, no doubling up if you miss one. This is the week our girls tell us it stops feeling like a chore and starts feeling like yours.

30
The Put Him To Sleep bundle
Day thirty

The jar's empty

Your Big O jar runs out right about the time the month does. Most of our girls are reordering around here, so the routine never has a gap in it.

Then you do it again, girl.
  • Sweet Like Honey Sweet Like Honey
  • Bomb Kitty Oil Bomb Kitty Oil
  • Restore Pops Restore Pops
  • Tightening Pops Tightening Pops
  • Climaxx Gel Climaxx Gel
Limited Bundle

The Can I
Come Over Bundle

Big O Climaxx Gel, Tightening Pops, Sweet Kitty Restore Pops, Sweet Like Honey Yoni Wash, and Bomb Kitty Yoni Oil — the full routine, together, for whenever the night calls for it.

$103.20$129Save $25.80
Shop The Bundle

Straight From
The Group Chat

300,000+ orders and counting — here's what they're saying in their own words.

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"Best yoni products on the market"
"I'm a forever customer"
"My whole group chat ordered"
"I saw a difference in a week"
"Straight from the group chat"
"The whole bundle, start to finish"
Candy Cheeks Booty Oil, Booty Wash, and The Big O Tightening Pops styled with cotton candy and a lollipop
MOM
MADE
THIS
Our Story

Built by a mom
who wanted to
stay home with
her girls.

Mi & My started at my kitchen table, but the story really started years before that.

When I became sexually active, I realized how little I actually knew about my own body. When I finally had questions, I wasn't met with support — I was met with shame.

Years later, when I decided to build a business that would let me be home with my daughters, I knew exactly what I wanted it to stand for. I didn't want to build just another intimate care company. I wanted to build the brand I wish existed when I needed it most — a brand where women could care for themselves, ask questions, and never feel ashamed for being a woman.

This is for my girls. This is for you. Shameless, on purpose.

Read My Full Story
— With love, Mi & My Girls

Real Talk
From The Blog

No filters, no fluff — just the stuff we actually talk about.

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The Mi and My girls together with the product line

Become A Mi & My Girl

First access to drops, bundles, and 15% off your first order.